________ data describe the group or population being studied and include ascribed features like age, gender, and race and achieved characteristics like family income and property status

• A. Behavioral data
• B. Demographic data
• C. Financial data
• D. Characteristics data

Answer: (D)

Demographic data describe who makes up the group being studied by capturing descriptive attributes such as age, gender, and race. They also encompass socioeconomic traits like income and property status, which help paint the population’s overall makeup. This focus on describing the population’s composition is exactly what demographic information is for. Behavioral data, by contrast, track actions; financial data center on money and resources; “characteristics data” is not a standard, specific category. So demographic data is the best fit because it covers both the fixed, ascribed attributes and the socio-economic characteristics that define a population.